Ian O’Grady has a 30-year career defined by 'high stress' environments, challenge, risk and the need for optimal performance.

He has led Adventurous Expeditions Worldwide, served as Battlefield Helicopter Aircrew in the Royal Air Force and now works as a UK Search and Rescue Helicopter Winch Paramedic.  See footage from one of his recent rescues here.

In all these inherently stressful and often 'life defining' environments Ian has always sought to understand how some people can excel while others crumble under the same pressure.

“It’s not stress that kills us; 
it is our reaction to it.” 
Prof. Hans Selye

Ian now delivers his robustly field-tested strategies for performance excellence, supported with captivating stories from the worlds of Frontier Adventure, Military Operations and Helicopter Search and Rescue.

But far from these concepts being a niche account of optimal performance, Ian shows how modern science agrees that his core principles are immediately actionable and equally beneficial to everyone, irrespective of the setting of their challenges, because they leverage the things that make us human.